How To Design Your Brand

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Taking the leap from just having a logo to now needing a brand, can be an intimidating step. Where do you start? What information do you need and how do you implement that information into your own custom brand? Our friends at Creative Market have summarized how to effectively organize your efforts to build your brand.

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Capture Video, Translate It Into Data

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With more online content moving to video, there needs to be a way to take that video and analyze the parts. Vu Digital is launching new technology to help customers figure out what’s actually going on inside videos, online and otherwise.

Vu Digital’s Video-to-Data product actually breaks down a video frame-by-frame, identifies the objects in each frame, and then creates a chronological transcript identifying things like music, dialogue, faces, logos, text and graphics.

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Twitter and Google Target Logged Out Users

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Earlier this week rumors spread about Twitter teaming up with Google in regards to a firehose agreement that will bring Tweets back into Google search pages in an effort to try to target users that are logged out of Twitter. By bringing Tweets onto a Google search page, a logged out user who clicks on a tweet will automatically be brought to a page (with ads of course) where the user can log back in.

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Google Wallet, Apple Pay, now WePay

Google Wallet service, which arrived years ago, isn’t all that different from Apple Pay. So why is it that Google Wallet never really caught on? Do other competitors stand a chance against Apple Pay? A new company called WePay, which offers online services that drive payments for all sorts of other companies, has announced that these services are now joining together with Google Wallet.

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