Category Archives: BrandPrint and BrandGrowth

At the core of our growth-oriented philosophy is the belief that branding is the surest way to achieve a company’s sales and marketing goals. To us, effective brand building is the richest soil we can provide as a marketing company. When done properly, branding plants the seeds, provides the proper environment and nutrients for progress and fuels a company’s growth cycle.

Google Is Now Blocking Sites With Deceptive Ads

Posted by FCEdge on

Google-download-block-LR

Google has stepped up their security game once again. They are now blocking searchers from web sites that contain deceptive download buttons. A big red warning will be seen after the user clicks on the search result that warns “deceptive site ahead.”

Google said, “We’re expanding Safe Browsing protection to protect you from such deceptive embedded content, like social engineering ads.”

These deceptive ads are defined by Google as those that:

• Pretend to act, or look and feel, like a trusted entity — like your own device or browser, or the website itself

• Try to trick you into doing something you’d only do for a trusted entity — like sharing a password or calling tech support

Read More.

The Change From Google That Will Affect Every Website

Posted by FCEdge on

Google-HTTPS-shutterstock_193331816-LR

Google will soon be putting deeper security practices into place. Google will be requiring all Webmasters to purchase SSL certificates to make their websites HTTPS compliant. HTTPS sites will be preferred over HTTP sites and receive a higher Google ranking. No sites are safe from this change – so even if you have a simple blog where no purchases are being made and no information is being saved, you will still need to have an SSL certificate.

Read More.

How To Design Your Brand

Posted by FCEdge on

Branding_215802616

Taking the leap from just having a logo to now needing a brand, can be an intimidating step. Where do you start? What information do you need and how do you implement that information into your own custom brand? Our friends at Creative Market have summarized how to effectively organize your efforts to build your brand.

Read More.

 

Facebook Has Way To Advertise To Important People

Posted by FCEdge on

share-signs-ss-1920-800x450

When you post something on Facebook, you’re hoping for as many people to share it at possible in hopes of your page getting more views and, in turn, you getting more potential clients. Facebook now has a method to directly measure post influence by determining whose followers re-share your content. Even if someone has a small amount of followers, they could be an influence in a specific post if their word causes others to share.

Read more.

VGTI Florida Announces the Launch of Its New Website

Posted by FCEdge on

VGTI_New_Web

Friday 06-14-13 — FCEdge in the News — For a new website we just finished for VGTI Florida.

Click here to view the article and visit the website at http://www.vgtifl.org/