Real estate developers are caught flat-footed by Facebook protests

Plans for a $100 million housing development in Huntington, N.Y., were shelved after locals used Facebook to rally the project’s opponents, prompting town officials to vote down the planned development. “It looked like things were proceeding routinely when all of a sudden there was significant opposition that became very vocal,” one real estate expert said.
Similar campaigns have been waged against developments in other parts of the country. Developers say they’re becoming more engaged with social networks so they can monitor and address opposition to future projects.  Wall Street Journal, The


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