Can you measure social-media expertise?


Social-media expertise is easy to quantify, writes Chris Kieff. If you have more than 2,000 Twitter followers, 1,000 Facebook friends and a Klout score of 30 or more — among other metrics — you probably qualify, Kieff argues. But Danny Brown argues that those figures lack context and are too easy to inflate to be taken as absolute signs of expertise.  1GoodReason.com

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