How to ensure your Facebook page make a splash


Having a custom landing tab for your brand’s Facebook page can increase customer conversion rates, writes Jay Baer. Tools such as “Tabsite,” “North Social” and “Pagelever” can be used to design and implement an effective landing tab, he writes. “With the exception of baking the ‘like’ button into your website, the best way to generate new fans on Facebook is to create a custom landing tab,” he writes.  Convince & Convert

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