Want more followers? Stop talking about yourself


Statistical analysis of Twitter users shows that users who tweet about themselves are less successful than those who engage with their community, writes social-media analyst Dan Zarrella. Users who referred to themselves with words such as “I” or “me” tended to have fewer followers than people who tweeted using inclusive language such as “you” or “we,” Zarrella found.  DanZarrella.com

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