Q: Should Q-and-As be part of your social strategy? A: Yes

Don’t overlook Q-and-A forums such as Yahoo! Answers and Answers.com when you’re planning your company’s social-media strategy, advises Jason Falls. One survey found that many professionals see the forums as a more useful business resource than sites like Twitter, Falls notes, so providing content on the sites can be a valuable way to forge new b-to-b connections.  Social Media Explorer


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